Overview

The sixth edition of this popular textbook considers diversity in the mass media in three main settings: audiences, content, and production. The seven core chapters of this book bring together 60 short and approachable readings—most newly commissioned for this edition—by scholars representing a variety of humanities and social science disciplines. Together, these readings provide a multifaceted and intersectional look at how race, gender, and class relate to the creation and use of media texts, as well as the media texts themselves. Designed to be flexible for use in the classroom, the book begins with a detailed introduction to key concepts and presents a contextualizing introduction to each of the three main sections. Each reading contains multiple ""It’s Your Turn"" activities to foster student engagement and which can serve as the basis for assignments. The book includes a list of fully updated resources for the sixth edition—print, video, and online—informed by the author’s experience teaching with the text. This volume is an essential introduction to interdisciplinary studies of race, gender, and class across both digital and legacy media. The book also benefits from downloadable support material, including the fifth-edition resources, available at www.routledge.com\9781032884035

Full Product Details

Author:   Rebecca Ann Lind (University of Illinois at Chicago, USA)
Publisher:   Taylor & Francis Ltd
Imprint:   Routledge
Edition:   6th edition
Weight:   0.670kg
ISBN:  

9781032884035

ISBN 10:   1032884037
Pages:   348
Publication Date:   30 April 2026
Audience:   College/higher education ,  Tertiary & Higher Education
Format:   Paperback
Publisher's Status:   Forthcoming
Availability:   Not yet available  
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Table of Contents

Preface Chapter 1: Laying a Foundation for Studying Race, Gender, Class, and Media Rebecca Ann Lind Part 1: Audiences Chapter 2: Media Effects 2.1 The Social Psychology of Stereotypes and Bias: Implications for Media Audiences Bradley W. Gorham 2.2 Black Criminality 4.0: The Rise of Fascism and the Utility of Mediated Stereotypes Travis L Dixon 2.3 Positive Media Psychology: The Role of Uplifting Media in Encouraging Social Good Mary Beth Oliver, Yansheng Liu, Alex Paloma, & Yilan Gao 2.4 Us, Them, and the Economy: Do Race, Class and Gender Social Comparisons Influence American Optimism? Alina Renee Oxendine 2.5 Framing Muslim Women Activists Abroad: Audience Perceptions and the Power of Stereotypes Meriem Mechehoud 2.6 Body Image and Adolescent Girls’ Selfie Posting, Editing, and Investment Jennifer Stevens Aubrey & Larissa Terán 2.7 Exploring Relationships Between Gender, Social Media Use, and Young Adults’ Well-being Marina Krcmar & Drew P. Cingel Chapter 3: Audience Studies 3.1 Race, Gender, Class, and Algorithmic Egg Donation Recruitment Jessica Zier 3.2 Audience Evaluations of the Intersection of Race, Gender, and Disability in Media Luda Gogolushko 3.3 Beyond Blackness: Who Should Portray Historical Figures in Black History Films? Adelaja Oriade 3.4 Framed and Flattened: How Jewish Young Adults Say the News Shapes Their Self-Concept Ashley Larson, Morgan Butler, & Dina Ibrahim 3.5 All I Really Needed to Know (About Beauty) I Learned by Kindergarten: A Cultivation Analysis Susannah R. Stern 3.6 The Relevance of Race in Interpreting a TV News Story Rebecca Ann Lind 3.7 Online Harm: Why Does it Happen and How do we Stop it? Daniel Kilvington Part 2: Content Chapter 4: Journalism and Advertising 4.1 ""The More You Subtract, the More You Add"": Cutting Girls Down to Size in Advertising Jean Kilbourne 4.2 Where Did The Indians Go?: Marketing Strategies For A Tribal Owned Casino Becca Gercken 4.3 Framing the Immigration Story Vanessa de Macedo Higgins Joyce, Elizaveta “Liza” Kalinina, Alexander Tawiah, & Praise Adaeze Chiedozie 4.4 Framing Feminism Rebecca Ann Lind & Colleen Salo Aravena 4.5 Gender Troubling Journalism Katharina Kücke 4.6 Race, Gender, and Class in Coverage of Mass Shootings: Evidence from a Decade of National News Aly Hill, Olivia Webster & Kevin Coe 4.7 Fairness or Fear?: Media Coverage of Trans, Intersex, and Sex-Tested Female Athletes Andrew C. Billings & Yifan Wu 4.8 Breaking the model: Examining the Safe Spaces Provided by Asian American Identity-Focused News Sites Christopher S. Josey, Tanner Smith, & Julius Matthew Riles 4.9 Representations of Race, Gender, and Class in True Crime Podcasts Robin Blom 4.10 Ideal Femininity, According to White Christian Women Influencers Sophia Noor Kiser Chapter 5: Film and Television 5.1 You Are What You Eat? Food as Cultural Capital in The Bear Sharon Zechowski 5.2 “Ms. Eggy Don’t Play” about Socioeconomic Injustice Charisse L'Pree Corsbie-Massay, Luvell Anderson, & Chuck Hayward 5.3 Class is Not Dismissed: Abbott Elementary and Approaches to Inequality Betsy Pike & Robert Alan Brookey 5.4 Queering Japan: Cultural Normativities in Netflix’s The Boyfriend Gust A. Yep 5.5 It’s Okay That We Back-Stab Each Other: Cultural Myths Fueling the Battling Female in The Bachelor Jennifer S. Kramer 5.6 Gender, Power, and Reality TV: Women Entrepreneurs on Shark Tank Donia Tarek Abdelwahab Mohamed 5.7 Bella’s Choice: Deconstructing Ideology and Power in The Twilight Saga Leslie A. Grinner 5.8 Shining with Barbie: Latina Representation and Intergenerational Feminism in Barbie Raisa F. Alvarado & Arthur D. Soto-Vásquez 5.9 If You Know, You Know: Constructing Black Horror Production and Identity in The Blackening ailish elzy & Kellen Sharp 5.10 Honing Hegemonic Masculinity: A Look at I Love You, Man and Get Hard Sarah E. Fryett Chapter 6: Music, Games, and Digital Media 6.1 Let Me Explain: Translating Black Popular Music on the Dissect Podcast Derek Blackwell & Gretta Blackwell 6.2 Critiquing the Kendrick-Drake Rap Battle: The Super Bowl 2025 Halftime Show as Political Commentary Ruth DeFoster & Chelsea Reynolds 6.3 Not Just Jezebel: Black Women, Nicki Minaj, and Sexualized Imagery in Rap Music Kiana Cox 6.4 Ana Macho’s Archipelago: Toward a Reggaeton Fluido for Puerto Rico Christopher Joseph Westgate 6.5 Eminem’s ""Love the Way You Lie"" and the Normalization of Men’s Violence against Women Rachel Alicia Griffin & Joshua D. Phillips 6.6 The Virtual Human: Digital Gender and Race Cringuta Irina Pelea 6.7 Queergaming, the Limits of Representation, and Extractive Gameplay in Dragon Age: Inquisition Aiden James Kosciesza 6.8 Afro-futures and Perspectives on Black Girlhood in Digital Games Diamond E. Beverly-Porter Part 3: Production Chapter 7: Media Industries, AI, and Working in Media 7.1 Is Siri a Little Bit Racist?: Recognizing and Confronting Algorithmic Bias in Digital Media and AI Michael L. Austin 7.2 Gendered Imaginations: Critical Prompting and Decoding Bias in Text-to-Image Generative AI Craig Johnson & Nataliia Laba 7.3 Feminism in AI-Generated Images: Diversity, Symbols, and Sexualization Aesthetics Catherine Bouko 7.4 “Where’s the conflict in this game?”: Coyote & Crow, Narrative Gameplay, and the Challenges of Decolonizing Tabletop Roleplaying Games Amanda L. Alexander 7.5 Modeling “the Other”: How Asian Models are Expected to Embody their Race In Advertising Sooyeon Kang 7.6 Journalists’ Gendered Performances of Resilience in Response to Hostility Kelsey R. Mesmer 7.7 ""Never About My Work, Never About My Motivations"": Exploring Online Experiences of Women Journalists of Color Gina M. Masulo & Paromita Pain 7.8 Sights, Sounds and Stories of the Indian Diaspora: A New Browning of American Journalism Radhika Parameswaran 7.9 Still Counting on Each Other: Valuing the Voices of Asian American Journalists George L. Daniels Chapter 8: Produsage: The Audience as Producer 8.1 “We will eventually turn it toxic”: Critical Race Theory, Disinformation, and the Weaponization of an Idea Bill Yousman 8.2 Cover Women: Uncovering Gender Bias on the Wikipedia Main Page Núria Ferran Ferrer & Laura Fernández 8.3 The Keef Effect: How Drill Rap Pioneered Creator Culture in the Music Industry Jabari M. Evans 8.4 #PeakWhiteFeminism: Cultural Appropriation of Social Justice Hashtag Activism Jessica K. Reeher 8.5 Fat Gender Diverse Instagram Users’ Self-Representation: Navigating Body Positivity Mackenzie Edwards 8.6 Finfluencer Feminism: Race, Gender and Instagram aesthetics Anna Rohmann 8.7 Arguing over Images: Native American Mascots and Race C. Richard King 8.8 Exploring Toxic Conservatism in the Muslim Manosphere Sabah Firoz Uddin 8.9 Saying the quiet thing out loud: Antisemitism on Instagram Rachel E. Silverman Chapter 9: One more thing… A Question-Based Resource Guide Charisse L’Pree Corsbie-Massay Appendix: Alternative Tables of Contents Contributors Index

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Author Information

Rebecca Ann Lind is Associate Professor Emerita of the Department of Communication at the University of Illinois at Chicago. A former broadcaster and freelance writer, her research interests include race, gender, class, and media, new media studies, media ethics, journalism, and audiences.

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