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9780813571713

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Providing effective analyses of how ethnicity affects people's experience as consumers as well as citizens, this cohesive collection will have a broad audience ... Highly recommended. --CHOICE This is the most important book on race and consumerism in many years. --Kathy M. Newman author of Radio Active: Advertising and Consumer Activism, 1935-1947 A fine resource for scholars and students alike, one that moves the field of consumer culture studies forward by enriching what we know and suggesting how much research - and much advocacy - still lie ahead. --The Journal of American History Definitively establishes the importance of retail as a site where racial and ethnic identities are formed, negotiated, policed, or contested ... Race and Retail is an excellent collection, one whose rich content amply rewards careful reading. --Register of the Kentucky Historical Society

This is the most important book on race and consumerism in many years. --Kathy M. Newman author of Radio Active: Advertising and Consumer Activism, 1935-1947 (07/28/2014)

Author Information

MIA BAY is a professor of history and co-director of the Rutgers Center for Race and Ethnicity at Rutgers University. She is the author of The White Image in the Black Mind: African-American Ideas About White People 1830–1925.  ANN FABIAN is a distinguished professor of history and co-director of the Rutgers Center for Race and Ethnicity at Rutgers University. She is the author of The Skull Collectors: Race, Science, and America’s Unburied Dead.   

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