Overview
This established and popular text is regarded as one of the clearest and most comprehensive in its field. David Eadson has joined Jon Curwin and Roger Slater in the author team, and together they have sought to offer a more compact book with all the qualities of the previous six editions, whilst strengthening the links to online support materials. The new edition has been enhanced to reflect the latest learning plans and techniques, providing students with all the tools they need to pass the typical Quantitative Methods course. Each chapter focuses on a selection of statistical techniques, illustrated with examples from across business, marketing, economics, finance, and public administration, to appeal to students across the business spectrum. Whilst all core material is covered in the book itself, the online offering has been bolstered to include Parts 6-8 covering ‘Modelling’, ‘Mathematical Topics’ and ‘Student Guides’ respectively, in addition to a wide range of other resources including datasets and extra learning tools. Visual signposts throughout the text guide the student to the online platform to provide a seamless interaction between the two this providing a multi-faceted learning experience. The wide-ranging coverage provided makes this the ideal text for the teaching of quantitative methods across all business disciplines at undergraduate, MBA, and post-experience levels.
Full Product Details
Author: Jon Curwin (University of Central England) ,
Roger Slater (University of Central England) ,
David Eadson (HE Consultant and Statistician)
Publisher: Cengage Learning EMEA
Imprint: Cengage Learning EMEA
Edition: International Edition
Dimensions:
Width: 19.00cm
, Height: 24.70cm
, Length: 2.30cm
Weight: 1.000kg
ISBN: 9781408060193
ISBN 10: 1408060191
Pages: 606
Publication Date: 20 January 2013
Audience:
College/higher education
,
Tertiary & Higher Education
Replaced By: 9781408064986
Format: Paperback
Publisher's Status: Active
Availability: Manufactured on demand
We will order this item for you from a manufactured on demand supplier.
Reviews
1 BASIC MATHEMATICS. 1A. Mathematical Background. 1B. Financial Mathematics. Part 1: UNDERSTANDING QUANTITATIVE INFORMATION. 2. The quantitative approach. 3. Managing data. 4. Survey methods. Part 2: DESCRIBING DATE. 5. Presentation of data. 6. Measures of location. 7. Measures of dispersion. 8. Index numbers. Part 3: MEASURING UNCERTAINTY. 9. Probability. 10. Discrete probability distributions. 11. The Normal distribution. Part 4: USING STATISTICAL INFERENCE. 12. Samples, Estimation and Confidence intervals. 13. Significance testing. 14. Non-parametric tests. Part 5: RELATING VARIABLES AND PREDICTING OUTCOMES. 15. Correlation and simple regression analysis. 16. Multiple Regression Analysis. 17. Time series.
Author Information
Roger Slater is Head of the Faculty Resources Centre for the Faculty of Law, Humanities and Social Sciences at the University of Central England, UK, and has been involved in teaching and examining quatitative topics for over 30 years. Jon Curwin is a Principal Lecturer at the University of Central England Business School and has taught quantitative methods on a wide range of undergraduate and postgraduate courses.
