Qualitative Online-Marktforschung: Grundlagen, Methoden Und Anwendungen

Author:   Ulrich Fohl ,  Lisa Neundorfer ,  Elke Theobald
Publisher:   Nomos Verlagsgesellschaft
Edition:   2nd ed.
Volume:   39
ISBN:  

9783848726219


Pages:   220
Publication Date:   01 July 2019
Format:   Paperback
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

Our Price $96.34 Quantity:  
Add to Cart

Share |

Qualitative Online-Marktforschung: Grundlagen, Methoden Und Anwendungen


Add your own review!

Overview

Online-Focusgroups, Online-Diaries, Online-Beobachtung, Online-Dokumentenanalyse - die qualitative Online-Marktforschung bietet ein vielfaltiges Instrumentarium. Der Band, der in zweiter, erweiterter und aktualisierter Auflage vorliegt, arbeitet die wissenschaftlichen Grundlagen zu diesem hochaktuellen Themengebiet auf und liefert einen praxisorientierten Uberblick uber die qualitative Online-Marktforschung.

Full Product Details

Author:   Ulrich Fohl ,  Lisa Neundorfer ,  Elke Theobald
Publisher:   Nomos Verlagsgesellschaft
Imprint:   Nomos Verlagsgesellschaft
Edition:   2nd ed.
Volume:   39
Weight:   0.617kg
ISBN:  

9783848726219


ISBN 10:   3848726211
Pages:   220
Publication Date:   01 July 2019
Audience:   General/trade ,  General
Format:   Paperback
Publisher's Status:   Active
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.
Language:   German

Table of Contents

Reviews

Author Information

Tab Content 6

Author Website:  

Customer Reviews

Recent Reviews

No review item found!

Add your own review!

Countries Available

All regions
Mother's Day Reading Guide

 

Flowers in a vase on top of a stack of books on a catalogue cover

Shopping Cart
Your cart is empty
Shopping cart
Mailing List