Pulp Politics: How Political Advertising Tells the Stories of American Politics
Author:   Glenn W. Richardson, Jr.
Publisher:   Rowman & Littlefield
ISBN:  

9780742501003


Pages:   192
Publication Date:   19 November 2002
Format:   Paperback
Availability:   In Print   Availability explained
Limited stock is available. It will be ordered for you and shipped pending supplier's limited stock.

Our Price $65.87 Quantity:  
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Pulp Politics: How Political Advertising Tells the Stories of American Politics


Overview

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Full Product Details

Author:   Glenn W. Richardson, Jr.
Publisher:   Rowman & Littlefield
Imprint:   Rowman & Littlefield
Dimensions:   Width: 14.80cm , Height: 1.40cm , Length: 22.80cm
Weight:   0.258kg
ISBN:  

9780742501003


ISBN 10:   0742501000
Pages:   192
Publication Date:   19 November 2002
Audience:   College/higher education ,  Professional and scholarly ,  Undergraduate ,  Postgraduate, Research & Scholarly
Format:   Paperback
Publisher's Status:   Out of Print
Availability:   In Print   Availability explained
Limited stock is available. It will be ordered for you and shipped pending supplier's limited stock.

Table of Contents

Communicating culture - audiovisuals in campaign advertizing; political advertizing and political thinking; the attack on attack politics - why negative advertizing is good for democracy; the ad patrol - campaign advertizing and adwatch journalism; visual political communication in campaign 2000; conclusion.

Reviews

Here is a fresh look at political advertising and what has been written about it. Richardson's research-grounded book is a fine example of how such re-evaluations may proceed and the intriguing findings that may ensue.--Doris Graber Political Science Quarterly


Author Information

Glenn W. Richardson, Jr. is an associate professor of political science at Kutztown University of Pennsylvania. His research on political advertising and the media has appeared in the Journal of Communication, Harvard International Journal of Press/Politics, Rhetoric and Public Affairs, Political Research Quarterly, and the online American Communication Journal, where his article on political advertising and the media in the 2000 campaign received the 2002 American Communication Journal Article of the Year Award.

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