Public Relations: A Value-Driven Approach

Author:   David W Guth (University of Kansas) ,  Charles Marsh (University of Kansas University of Kansas, US. University of Kansas, US. University of Kansas University of Kansas University of Kansas, US. University of Kansas)
Publisher:   Allyn & Bacon
Edition:   5th
ISBN:  

9780205223213


Publication Date:   11 June 2011
Format:   Mixed media product
Availability:   Out of stock   Availability explained
The supplier is temporarily out of stock of this item. It will be ordered for you on backorder and shipped when it becomes available.

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Public Relations: A Value-Driven Approach


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Overview

Books a la Carte are unbound, three-hole-punch versions of the textbook. This lower cost option is easy to transport and comes with same access code or media that would be packaged with the bound book. This Package Contains: MyCommunicationLab with E-Book Student Access Code Card and Public Relations: A Value Driven Approach, Books a la CarteEdition Updated in a new 5th edition, Public Relations: A Values-Driven Approach teaches students how to build ethical, productive relationships with strategic constituencies. Now with an engaging full-color design yet retaining its popular, attractive price for students, the fifth edition provides a valuable introduction to the contemporary dynamics of the field.

Full Product Details

Author:   David W Guth (University of Kansas) ,  Charles Marsh (University of Kansas University of Kansas, US. University of Kansas, US. University of Kansas University of Kansas University of Kansas, US. University of Kansas)
Publisher:   Allyn & Bacon
Imprint:   Allyn & Bacon
Edition:   5th
Dimensions:   Width: 18.30cm , Height: 2.00cm , Length: 22.90cm
Weight:   0.771kg
ISBN:  

9780205223213


ISBN 10:   0205223214
Publication Date:   11 June 2011
Audience:   General/trade ,  General
Format:   Mixed media product
Publisher's Status:   Active
Availability:   Out of stock   Availability explained
The supplier is temporarily out of stock of this item. It will be ordered for you on backorder and shipped when it becomes available.

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