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OverviewBooks a la Carte are unbound, three-hole-punch versions of the textbook. This lower cost option is easy to transport and comes with same access code or media that would be packaged with the bound book. This Package Contains: MyCommunicationLab with E-Book Student Access Code Card and Public Relations: A Value Driven Approach, Books a la CarteEdition Updated in a new 5th edition, Public Relations: A Values-Driven Approach teaches students how to build ethical, productive relationships with strategic constituencies. Now with an engaging full-color design yet retaining its popular, attractive price for students, the fifth edition provides a valuable introduction to the contemporary dynamics of the field. Full Product DetailsAuthor: David W Guth (University of Kansas) , Charles Marsh (University of Kansas University of Kansas, US. University of Kansas, US. University of Kansas University of Kansas University of Kansas, US. University of Kansas)Publisher: Allyn & Bacon Imprint: Allyn & Bacon Edition: 5th Dimensions: Width: 18.30cm , Height: 2.00cm , Length: 22.90cm Weight: 0.771kg ISBN: 9780205223213ISBN 10: 0205223214 Publication Date: 11 June 2011 Audience: General/trade , General Format: Mixed media product Publisher's Status: Active Availability: Out of stock ![]() The supplier is temporarily out of stock of this item. It will be ordered for you on backorder and shipped when it becomes available. Table of ContentsReviewsAuthor InformationTab Content 6Author Website:Countries AvailableAll regions |