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OverviewThis volume offers an unprecedented range of scholarly perspectives on the relationship between public opinion and communication. With contributions written from social-scientific, historical, critical, and cultural traditions, the book illuminates the importance and richness of treating public opinion as a multifaceted concept. Topics covered include the nature and institutions of public opinion, media influences, social and psychological contexts, and the role that public opinion assessment plays in a democratic society. Full Product DetailsAuthor: Theodore L. Glasser , Charles T. SalmonPublisher: Guilford Publications Imprint: Guilford Publications Dimensions: Width: 15.20cm , Height: 3.20cm , Length: 22.90cm Weight: 0.862kg ISBN: 9780898624052ISBN 10: 0898624053 Pages: 475 Publication Date: 16 May 1996 Audience: College/higher education , Undergraduate , Postgraduate, Research & Scholarly Format: Hardback Publisher's Status: Out of Print Availability: Out of stock ![]() Table of ContentsReviewsThis is an excellent, up-to-date, diverse collection of essays by some of the brightest public opinion scholars, established as well as rising stars. The scope of the book is broad, spanning the history of the role of public opinion from ancient to contemporary times. The perspectives are interdisciplinary, with a felicitous blending of philosophical, political, sociological, psychological, and communication perspectives. Upper-level college students will be well-served by this stimulating collection, which examines the major current issues in public opinion research. --Doris Graber, University of Illinois at Chicago<br> Author InformationTheodore L. Glasser is professor of communication and director of the Graduate Program in Journalism at Stanford University. His work has appeared in a variety of publications, including Critical Studies in Mass Communication, Journal of Communication, Journalism & Mass Communication Quarterly, Nieman Reports, The Quill, and The New York Times Book Review. Custodians of Conscience: Investigative Journalism and Public Virtue, written with James Ettema, was published in 1998 by Columbia University Press. Tab Content 6Author Website:Countries AvailableAll regions |