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9780898624991

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This is an excellent, up-to-date, diverse collection of essays by some of the brightest public opinion scholars, established as well as rising stars. The scope of the book is broad, spanning the history of the role of public opinion from ancient to contemporary times. The perspectives are interdisciplinary, with a felicitous blending of philosophical, political, sociological, psychological, and communication perspectives. Upper-level college students will be well-served by this stimulating collection, which examines the major current issues in public opinion research. --Doris Graber, University of Illinois at Chicago<br>

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Theodore L. Glasser is professor of communication and director of the Graduate Program in Journalism at Stanford University. His work has appeared in a variety of publications, including Critical Studies in Mass Communication, Journal of Communication, Journalism & Mass Communication Quarterly, Nieman Reports, The Quill, and The New York Times Book Review. Custodians of Conscience: Investigative Journalism and Public Virtue, written with James Ettema, was published in 1998 by Columbia University Press.

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