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OverviewHow can twenty-first-century scholars and other experts engage with wider audiences beyond their peers? In Public Influence, Mira Sucharov walks readers through the ins and outs of op-ed writing and social media engagement. Enlivened with discussions of an array of hot-button issues and sharp analysis of the delicate dynamics of social media, this book is essential reading for anyone who wants to harness the opportunities of public engagement in this vital digital age. Full Product DetailsAuthor: Mira SucharovPublisher: University of Toronto Press Imprint: University of Toronto Press Dimensions: Width: 15.20cm , Height: 1.30cm , Length: 22.90cm Weight: 0.340kg ISBN: 9781487587451ISBN 10: 1487587457 Pages: 232 Publication Date: 04 February 2019 Audience: College/higher education , Professional and scholarly , Tertiary & Higher Education , Professional & Vocational Format: Paperback Publisher's Status: Active Availability: Temporarily unavailable ![]() The supplier advises that this item is temporarily unavailable. It will be ordered for you and placed on backorder. Once it does come back in stock, we will ship it out to you. Table of Contents1. Introduction 2. Saying What You Want to the Right Audience 3. Developing Ideas and Pitching an Op-Ed 4. Writing an Effective Op-Ed and Managing the Ensuing Conversation 5. Finding the Right Platform: Op-Eds, Blogs, Social Media, Podcasts, and Other Outlets 6. Striking an Effective Online Voice 7. Avoiding the Echo Chamber and Communicating Your Ideas to an Evidence-Resistant Audience 8. What You Need to Know about Political Labels 9. Sharpening Your Public Engagement 10. Dealing with Social Media Blowback 11. Navigating Personal Relationships through Political Debate 12. Conclusion Appendix: How to Assign Op-Eds in a Research-Oriented Course (with Practice Exercises)ReviewsPublic Influence gets at the heart of what it takes to be an engaged scholar in today's social media world. - Amanda Murdie, Dean Rusk Scholar of International Relations and Professor of International Affairs, School of Public and International Affairs, University of Georgia and Editor-in-Chief of International Studies Review There has been a renaissance of public engagement by scholars across the academy but until now there have been few hands-on guides for how to write for a public audience. Sucharov breaks down the process and gives sage advice along the way--about how to write, how to promote, and how to deal with the pitfalls of social media. Academics looking to increase their influence would do well to read this book. - John Sides, Professor of Political Science, George Washington University and Editor-in-Chief of The Monkey Cage at The Washington Post """ Public Influence gets at the heart of what it takes to be an engaged scholar in today's social media world."" --Amanda Murdie, Dean Rusk Scholar of International Relations and Professor of International Affairs, School of Public and International Affairs, University of Georgia and Editor-in-Chief of International Studies Review ""There has been a renaissance of public engagement by scholars across the academy but until now there have been few hands-on guides for how to write for a public audience. Sucharov breaks down the process and gives sage advice along the way--about how to write, how to promote, and how to deal with the pitfalls of social media. Academics looking to increase their influence would do well to read this book."" --John Sides, Professor of Political Science, George Washington University and Editor-in-Chief of The Monkey Cage at The Washington Post" """Public Influence gets at the heart of what it takes to be an engaged scholar in today's social media world.""--Amanda Murdie, Dean Rusk Scholar of International Relations and Professor of International Affairs, School of Public and International Affairs, University of Georgia and Editor-in-Chief of International Studies Review ""There has been a renaissance of public engagement by scholars across the academy but until now there have been few hands-on guides for how to write for a public audience. Sucharov breaks down the process and gives sage advice along the way--about how to write, how to promote, and how to deal with the pitfalls of social media. Academics looking to increase their influence would do well to read this book.""--John Sides, Professor of Political Science, George Washington University and Editor-in-Chief of The Monkey Cage at The Washington Post" Author InformationMira Sucharov is an associate professor in the Department of Political Science at Carleton University in Ottawa, Canada. Tab Content 6Author Website:Countries AvailableAll regions |