Public Branding and Marketing: A Global Viewpoint

Author:   Staci M. Zavattaro
Publisher:   Springer Nature Switzerland AG
Edition:   2021 ed.
ISBN:  

9783030705077


Pages:   283
Publication Date:   24 July 2022
Format:   Paperback
Availability:   Manufactured on demand   Availability explained
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Public Branding and Marketing: A Global Viewpoint


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Author:   Staci M. Zavattaro
Publisher:   Springer Nature Switzerland AG
Imprint:   Springer Nature Switzerland AG
Edition:   2021 ed.
Weight:   0.462kg
ISBN:  

9783030705077


ISBN 10:   3030705072
Pages:   283
Publication Date:   24 July 2022
Audience:   Professional and scholarly ,  Professional & Vocational
Format:   Paperback
Publisher's Status:   Active
Availability:   Manufactured on demand   Availability explained
We will order this item for you from a manufactured on demand supplier.

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​Staci M. Zavattaro is associate professor of public administration at the University of Central Florida, US. She serves as editor in chief of Administrative Theory & Praxis and focuses her research on place branding, administrative theory, and social media use in government.

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