Promises, Promises: 80 Years of Wooing New Zealand Voters

Author:   Claire Robinson
Publisher:   Massey University Press
ISBN:  

9780995109544


Pages:   368
Publication Date:   12 September 2019
Format:   Paperback
Availability:   In stock   Availability explained
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Promises, Promises: 80 Years of Wooing New Zealand Voters


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Overview

A lively history of political advertising in New Zealand, from the first election of the modern era in 1939 to today. Brimming with political-party campaign advertisements, this colourful, engaging book brings together 80 years of political advertisements that can truly be said to have made New Zealand history. The authors analysis is penetrating and original and visual material is abundant and revealing. Perfect for history, politics, design and nostalgia buffs.

Full Product Details

Author:   Claire Robinson
Publisher:   Massey University Press
Imprint:   Massey University Press
Dimensions:   Width: 20.00cm , Height: 2.20cm , Length: 25.50cm
Weight:   0.976kg
ISBN:  

9780995109544


ISBN 10:   0995109540
Pages:   368
Publication Date:   12 September 2019
Audience:   General/trade ,  General
Format:   Paperback
Publisher's Status:   Active
Availability:   In stock   Availability explained
We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately.

Table of Contents

06 Preface 08 Introduction 24 Everyone everywhere is better off today! 66 A happy home is the foundation of the state 98 Our country isn't working 134 There was a time when New Zealand cities were safe and clean 166 Iwi/Kiwi 208 Free entry for snoopers 252 You don't send a boy on a man's errand 300 This one's about trust 334 Epilogue:If things are going so well, why are so many people missing out? 340 Timeline 342 Notes 348 Bibliography 354 Acknowledgements 356 About the author 357 Image credits 360 Index

Reviews

Reading Promises Promises: 80 Years of Wooing New Zealand Voters, I found it impossible not to wonder whether Dr Claire Robinson has expertly documented an era of mass political communication that is coming to an end in the internet age . . . Robinson will have an interesting sequel to write in 10 years' time.' - Ben Thomas, Metro; 'Promises Promises is lavishly illustrated, and half the fun of the book is examining the primary sources . . . [it] has something for devotees of politics, history, psychology, sociology, and for those who just fancy a good laugh at how long and luxuriant Winston Peters' hair was in the 1970s.' - Mike Houlahan, Otago Daily Times; 'This well-produced volume (a credit to the publisher as well as the author) offers a thought-provoking and splendidly packaged look back at New Zealand's political past, valuable for its own sake, and appropriate background reading for the next release of promises, now less than 12 months away.' - Professor Stephen Levine, New Zealand Review of Books Pukapuka Aotearoa


Author Information

Claire Robinson is Professor of Communication Design and Pro Vice-Chancellor, Toi Rauwharangi College of Creative Arts at Massey University. Her research interest is the visual communication of political messages in the context of election campaigning and political leadership. Her research has been disseminated through international peer reviewed journal articles, book chapters, international conferences and designs. She is a frequent media commentator on New Zealand politics.

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