Product Gems 1: 101 Science Experiments That Demonstrate How to Build Products People Love
Author:   David Greenwood
Publisher:   Independently Published
Volume:   1
ISBN:  

9781717704764


Pages:   230
Publication Date:   02 October 2017
Format:   Paperback
Availability:   Available To Order   Availability explained
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Product Gems 1: 101 Science Experiments That Demonstrate How to Build Products People Love


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Overview

How AT&T got customers to love them again, why Dollar Shave Club subscribers keep coming back for more, how Patagonia's use of organic cotton led to sales skyrocketing, and over 100 more examples of the psychology behind the most successful products ever created. Product Gems distils research from 73 behavioural science papers and case-studies into 111 bite-size gems that demonstrate the key techniques used by leading companies to build products people love.

Full Product Details

Author:   David Greenwood
Publisher:   Independently Published
Imprint:   Independently Published
Volume:   1
Dimensions:   Width: 15.20cm , Height: 1.20cm , Length: 22.90cm
Weight:   0.313kg
ISBN:  

9781717704764


ISBN 10:   171770476
Pages:   230
Publication Date:   02 October 2017
Audience:   General/trade ,  General
Format:   Paperback
Publisher's Status:   Active
Availability:   Available To Order   Availability explained
We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately.

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