Overview

This is a conceptually rich textbook that teaches Web design skills and offers practical guidance within a coherent framework of information-design principles and hypertext theory. The authors believe website design should be taught as a substantive body of knowledge, an application of rhetoric to a new non-linear medium. This book offers students a great deal of practical, mainstream design guidance—as much as can be found in any trade book. But in contrast to trade books, Principles of Web Design offers a coherent, evolving framework of ideas.

Full Product Details

Author:   David K. Farkas ,  Jean Farkas ,  Sam Dragga
Publisher:   Pearson Education (US)
Imprint:   Pearson
Dimensions:   Width: 17.80cm , Height: 1.90cm , Length: 23.50cm
Weight:   0.653kg
ISBN:  

9780205302918

ISBN 10:   0205302912
Pages:   400
Publication Date:   12 July 2001
Audience:   Professional and scholarly ,  Professional & Vocational
Format:   Paperback
Publisher's Status:   Out of Print
Availability:   Out of stock  

Table of Contents

1. Understanding the Web: A Designer's View. 2. Planning the Project. 3. Designing and Building the Project. 4. Using Content Types Effectively: Text, Graphics, Animation, Video, and Audio. 5. Societal Implications and Ethical Choices. 6. Hypertext Theory and Node-Link Diagrams. 7. Hierarchies and Organizing Content. 8. The Navigational Interface. 9. Designing Effective Links. 10. Writing for the Web. 11. Graphic Design. 12. Site Maps, Search, and Indexes. 13. Non-Hierarchical Information Structures. APPENDICES. A. Twenty-Five Guidelines for Getting Started. B. An Introduction to Copyright Law. C. Project Reports. D. Implementation Resources.

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