Overview

You have a story. You have expertise. And you want to publish a book. The problem is you don't know how to turn that expertise into a book. You want it done right. You want it done well. You want it to reflect the quality of your work. And, of course, you want people to actually read it. In Pressed, Kory Kirby--after eight-plus years of guiding experts through the publishing process and taking more than one hundred books across the finish line--distills his hard-earned system into a strategic, practical, step-by-step guide to self-publishing a nonfiction book. You'll learn how to: Position your book around a real reader, a real problem, and a clear promise. Plan and write your book in a way that fits your life, strengths, and schedule. Work with editors, designers, and collaborators like a professional publisher. Manage the technical and operational steps of modern-day publishing. Launch with intention, market with consistency, and grow your business. This isn't a vague road map or a magical method to book publishing, promising no work and only thirty days of rainbows and unicorns--because that's how you end up with a book that's rushed, poorly positioned, badly edited, uploaded, and lost to the digital dust. The reality is that it takes pressure. Strain and stress are what make a book that's Pressed (the perfect word for this system). A book that's Pressed is planned, edited, designed, published, and distributed intentionally. Once it gets started, it gets finished! It lives in vibrant conversation with your ideal reader. It aligns with your business and your why. It spreads your ideas and showcases your expertise. Let's get you a book.

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Author Information

Kory Kirby is a publishing strategist, book editor, and designer who helps experts turn their knowledge into beautiful, high-performing books. To date, he's taken 113 books across the finish line--each one crafted with intention, pressure, and pride. Kory is the author of Why Do You Exist? and Pressed: The Book on Publishing Books--for Experts and Thought Leaders. He was raised in the heartland: Minnesota. An ex-professional skier and ultra-endurance bikepacking racer, Kory channels that same discipline, curiosity, and grit into every project he touches. He now resides where the mountains greet the sea in Port Angeles, Washington, with his dog, Bodhi.

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