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Chapter 1Fuel price rising or decreasing factor1.1Positive social change influence to vehicle fuel consumersWhat suitation is positive social change to vehicle fuel consumers. We are entering globalizational competitive society, such as airline fuel case, if the country, e.g. US is increasing vehicle consumers in this year, then US vehicle fuel demand will increase. So, the US vehicle fuel price will be caused to increase. Due to much vehicle fuel demand increases in US this year, so foreign fuel import and US fuel manufacturers will increase to supply to US for vehicle market in this year, due to many US vehicle consumers need to buy fuel to drive their vehicles in US. However, due to fuel natural resource will have limited number to be supplied to manufacture airline fuel, due to much fuel is used to manufacture vehicle fuel in US this year. So, it will cause airline fuel manufacturing and supply shortage challenge. Due to this year, US decreases airline fuel supply, but the US airlines demands fuel number is still increasing. Consequently, vehicle fuel increasing demand factor will cause airline fuel price to be rised in US this year.

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