Overview

Simply put, data science is the discipline of extracting meaning from data. While it can involve deep knowledge of statistics, mathematics, machine learning, and computer science, for most non-academics, data science looks like applying analysis techniques to answer key business questions. Practical Data Science with R lives up to its name. It explains basic principles without the theoretical mumbo-jumbo and jumps right to the real use cases faced while collecting, curating, and analyzing the data crucial to the success of businesses. Readers will apply the R programming language and statistical analysis techniques to carefully-explained examples based in marketing, business intelligence, and decision support, while learning how to create instrumentation, design experiments such as A/B tests, and accurately present data to audiences of all levels.Purchase of the print book includes a free eBook in PDF, Kindle, and ePub formats from Manning Publications.

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9781617291562

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AUTHOR BIO Nina Zumel and John Mount are co-founders of Win-Vector, a data science consulting firm in San Francisco. Nina holds a Ph.D. in robotics from Carnegie Mellon and was a content developer for EMC's Data Science and Big Data Analytics Training Course. John has a Ph.D. in computer science from Carnegie Mellon and over 15 years of applied experience in biotech research, online advertising, price optimization and finance. Both contribute to the Win-Vector Blog, which covers topics in statistics, probability, computer science, mathematics and optimization.

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