Power of Mobile Banking, The: How to Profit from the Revolution in Retail Financial Services

Author:   Sankar Krishnan
Publisher:   Wiley
ISBN:  

9781306772457


Pages:   194
Publication Date:   01 January 2014
Format:   Electronic book text
Availability:   Available To Order   Availability explained
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Power of Mobile Banking, The: How to Profit from the Revolution in Retail Financial Services


Overview

Two disruptions of absolutely unimaginable scale are radically and totally transforming retail banking: (1) a worldwide convergence of financial services, telecom, retail, healthcare and media and (2) the chaotic mash-up of multiple emerging phenomena including nanotechnology, big data analytics, telemedicine, smart cities, machine-to-machine interaction (the Internet of Things) and the incredibly rapid growth of the middleclass in Asia, South Asia and parts of Africa.The new middleclass represents hundreds of billions of dollars in fresh revenue for retail banks. By training and temperament, however, most retail bankers are unable to think beyond the branch. They do not understand that in the modern connected world, the branch is becoming largely irrelevant. What matters instead are the services delivered to your laptop, your tablet and your smart phone. Connected digital devices are the future of retail banking, and the time to begin preparing for the new paradigm in right now! The book provides the steps necessary for a retail bank to adapt, evolve, and succeed in the new world.

Full Product Details

Author:   Sankar Krishnan
Publisher:   Wiley
Imprint:   Wiley
ISBN:  

9781306772457


ISBN 10:   1306772451
Pages:   194
Publication Date:   01 January 2014
Audience:   General/trade ,  General
Format:   Electronic book text
Publisher's Status:   Active
Availability:   Available To Order   Availability explained
We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately.

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