|
|
|||
|
||||
OverviewFull Product DetailsAuthor: Gareth ThompsonPublisher: Taylor & Francis Ltd Imprint: Routledge Weight: 0.453kg ISBN: 9781138368606ISBN 10: 1138368601 Pages: 160 Publication Date: 22 January 2020 Audience: College/higher education , Tertiary & Higher Education Format: Hardback Publisher's Status: Active Availability: In Print This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us. Table of Contents1 Introduction 2 Classical public relations 3 Post-classical public relations: a new style of public relations work for the post-truth era 4 The mixed public relations repertoire for the age of disruption 5 The rhetoric of certainty and division 6 Facts don’t matter: truthiness and fake news 7 Performativity and public communication 8 The digital mixology of online engagement 9 ConclusionReviewsThe power of public relations in shaping our understanding of the world, even in the most mundane matters, has been certainly overlooked by those who don't work in the field - and perhaps even by those who do. Gareth Thompson's Post-Truth Public Relations constitutes a reckoning of the field's influence over time. He shows that public relations has set the standard of both personal and public expression in a changing media landscape, not least in today's social media environment. Perhaps the key take-home message of this illuminating book is that public relations instructs us in what 'human' means as a style of being in the world. - Steve Fuller, Professor of Social Epistemology, University of Warwick, Author of 'Post Truth: Knowledge as a Power Game'. Gareth Thompson's book on Post-Truth Public Relations explains what happens when fundamental divisions between rational and emotional, truth and fiction, public and private break down, and the environment around us becomes a mental pudding in all its varieties and tastes. In this world that has had enough of experts , Thompson reveals how post-classical is supplementing and substituting classical PR. From its peak (in terms of people and resources), public relations is evolving into a trade that has made money from epistemological fragility of post-truth . A must read for students and subjects of PR alike! - Dr. Dejan Vercic, Professor of public relations and Head of the Department of Communication at the University of Ljubljana, and partner in Herman & partners d.o.o., Ljubljana, Slovenia. The power of public relations in shaping our understanding of the world, even in the most mundane matters, has been certainly overlooked by those who don't work in the field - and perhaps even by those who do. Gareth Thompson's Post-Truth Public Relations constitutes a reckoning of the field's influence over time. He shows that public relations has set the standard of both personal and public expression in a changing media landscape, not least in today's social media environment. Perhaps the key take-home message of this illuminating book is that public relations instructs us in what 'human' means as a style of being in the world. - Steve Fuller, Professor of Social Epistemology, University of Warwick, Author of 'Post Truth: Knowledge as a Power Game'. Gareth Thompson's book on Post-Truth Public Relations explains what happens when fundamental divisions between rational and emotional, truth and fiction, public and private break down, and the environment around us becomes a mental pudding in all its varieties and tastes. In this world that has had enough of experts , Thompson reveals how post-classical is supplementing and substituting classical PR. From its peak (in terms of people and resources), public relations is evolving into a trade that has made money from epistemological fragility of post-truth . A must read for students and subjects of PR alike! - Dr. Dejan Vercic, Professor of public relations and Head of the Department of Communication at the University of Ljubljana, and partner in Herman & partners d.o.o., Ljubljana, Slovenia. Author InformationGareth Thompson is a Senior Lecturer at London College of Communication, University of the Arts London. He has worked in public relations in the corporate, finance and technology sectors for over 20 years, as well as teaching the subject in London and at the French business school, ESCEM, in Poitiers. Tab Content 6Author Website:Countries AvailableAll regions |