Overview

While some have argued that we live in a 'postfeminist' era that renders feminism irrelevant to people's contemporary lives this book takes 'feminism', the source of eternal debate, contestation and ambivalence, and situates the term within the popular, cultural practices of everyday life. It explores the intimate connections between the politics of feminism and the representational practices of contemporary popular culture, examining how feminism is 'made sensible' through visual imagery and popular culture representations. It investigates how popular culture is produced, represented and consumed to reproduce the conditions in which feminism is valued or dismissed, and asks whether antifeminism exists in commodity form and is commercially viable. Written in an accessible style and analysing a broad range of popular culture artefacts (including commercial advertising, printed and digital news-related journalism and commentary, music, film, television programming, websites and social media), this book will be of use to students, researchers and practitioners of International Relations, International Political Economy and gender, cultural and media studies.

Full Product Details

9781317580379

Table of Contents

Reviews

'Why is it so hard to come out as a feminist? In this innovative deployment of feminist curiosity Penny Griffin links together the supposedly disparate realms of international political economy and popular culture, showing how they work hard to make anti-feminism the new normal.' - Terrell Carver, University of Bristol, UK. 'Violence and male heroes are omnipresent in popular culture. In this innovative and important new book Penny Griffin reveals how they are part of much deeper entrenched and highly problematic gender stereotypes that shape both our identities and our politics.' - Roland Bleiker, Professor of International Relations, University of Queensland

Author Information

Penny Griffin is a Senior Lecturer and Director of Research in the School of Social Sciences and International Studies, University of New South Wales, Australia.

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