Polls, Expectations, and Elections: TV News Making in U.S. Presidential Campaigns
Author:   Richard Craig
Publisher:   Bloomsbury Publishing Plc
ISBN:  

9781498506281


Pages:   252
Publication Date:   10 February 2017
Format:   Paperback
Availability:   Manufactured on demand   Availability explained
We will order this item for you from a manufactured on demand supplier.

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Polls, Expectations, and Elections: TV News Making in U.S. Presidential Campaigns


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Full Product Details

Author:   Richard Craig
Publisher:   Bloomsbury Publishing Plc
Imprint:   Lexington Books
Dimensions:   Width: 15.20cm , Height: 1.80cm , Length: 22.80cm
Weight:   0.372kg
ISBN:  

9781498506281


ISBN 10:   1498506283
Pages:   252
Publication Date:   10 February 2017
Audience:   College/higher education ,  Postgraduate, Research & Scholarly
Format:   Paperback
Publisher's Status:   Active
Availability:   Manufactured on demand   Availability explained
We will order this item for you from a manufactured on demand supplier.

Table of Contents

Introduction: The Democratic Process, Television, and Polls Chapter 1: Presidential Campaigning and the Rise of Mass Media Chapter 2: Campaigning In the Image-Making Age Chapter 3: Polling as a Political (and Media) Necessity Chapter 4: Lesser Expectations: Early TV Network Poll Usage Chapter 5: Soaring Expectations: You Poll, I Jump Chapter 6: Splintering Expectations: Poll Overkill and New Media Chapter 7: Conclusions and Implications for Future Research

Reviews

While focused on one television network, Richard Craig shows how journalists and commentators in many media use polling data to turn presidential politics into a cage match. Survey results become a narrative device in these 'unreality' shows, activating a cast of characters whose seeming ups and downs distort political reality and all too often drown out other forms of campaign coverage. -- Mark Stencel, former managing editor for digital news, National Public Radio


Author Information

Richard Craig is associate professor in the School of Journalism and Mass Communications at San Jose State University.

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