Planning and Managing the Experience Economy in Tourism

Author:   Rui Augusto Costa ,  Filipa Brandão ,  Zelia Breda ,  Carlos Costa
Publisher:   IGI Global
ISBN:  

9781799887768


Pages:   407
Publication Date:   03 December 2021
Format:   Paperback
Availability:   In Print   Availability explained
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Planning and Managing the Experience Economy in Tourism


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Overview

Tourism is facing a new paradigm that has been brought on by the introduction of experiences in the development, management, and promotion of tourism. Associating experiences to tourism destination and products allows tourists to relate to their vacations differently and helps to fuel a destination's competitiveness and compliance with new needs and motivations that are being driven by the tourists. When properly design, managed, and developed, tourism experiences can contribute to the destination's overall sustainability by maximining tourism's positive impacts and fostering their spillover to local communities. Planning and Managing the Experience Economy in Tourism is an essential reference book that seeks to advance research on tourism experience as well as investigate how tourism experiences can create and increase tourism competitiveness. The book explores how the experience concept has evolved in the last decade, alongside the needs and motivations of consumers, and how it can be conceptualized, designed, managed, and implemented both at the tourism firm and destination levels. Delving further into concepts like creative tourism, destination attributes, and smart experiences, this book serves as a dynamic resource for travel agencies, tourism managers, tourism professionals, marketers, destination managers, government officials, policymakers, academicians, students, tourism officials, planners, and researchers.

Full Product Details

Author:   Rui Augusto Costa ,  Filipa Brandão ,  Zelia Breda ,  Carlos Costa
Publisher:   IGI Global
Imprint:   Business Science Reference
Weight:   0.633kg
ISBN:  

9781799887768


ISBN 10:   1799887766
Pages:   407
Publication Date:   03 December 2021
Audience:   College/higher education ,  Professional and scholarly ,  Tertiary & Higher Education ,  Professional & Vocational
Format:   Paperback
Publisher's Status:   Active
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

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Rui Augusto Costa graduated in Management and Tourism Planning at the University of Aveiro in 1988, completed his Master’s degree in Innovation and Policy Development at the University of Aveiro and a PhD in Tourism at the same University in 2012. He is Assistant Professor in the Tourism Area in the Department of Economics, Management, Industrial Engineering and Tourism at University of Aveiro. He’s member of the executive board of DEGEIT and he’s also an Integrated Member of the Research Unit on Governance, Competitiveness and Public Policy in the Research Group on Tourism and Development. Develops his research in the planning and project in Tourism, networks, governance and public policy, territorial dynamics of investment and financing of small and micro enterprises in the tourism sector. Participates in several projects of applied research nationally and internationally, and he’s author and co-author of several articles in national and international journals. He is also Associate editor of the Journal of Tourism & Development, member of the Organizing Committee of the International Conference INVTUR and Internship coordinator (bachelor and master). Filipa Brandão holds a Ph.D. in Tourism and a MSc in Tourism Management and Development from the University of Aveiro. She is Assistant Professor at the at the Department of Economics, Management, Industrial Engineering and Tourism (DEGEIT) of the University of Aveiro. She is a full member of the Research Unit in ‘Governance, Competitiveness and Public Policies’ of the University of Aveiro (GOVCOPP-UA), Vice- Director of the Master in Tourism Management and Planning, Associate Editor of Tourism & Development Journal. She authored or co-authored books, book chapters and papers published in international journals. She is also involved in applied research and consultancy projects in the field of Tourism and Leisure and is a member of the organizing and scientific committees of international tourism conferences. Her research and scientific production focus on tourism innovation, regional development, social network analysis, and tourism destinations’ planning and management. Zélia Breda holds a PhD in Tourism, a Master's degree in Chinese Studies (Business and International Relations) and a degree in Tourism Management and Planning from the University of Aveiro, where she is Assistant Professor, at the Department of Economics, Management, Industrial Engineering, and Tourism, holding the position of Director of the Master in Tourism Management and Planning. She is a full member of the Research Unit Governance, Competitiveness and Public Policies of the University of Aveiro; a founding member and vice-president of the Observatory of China (www.idtour.pt). She is also a member of the editorial and scientific boards of a few academic national and international journals, as well as a member of the organizing and scientific committees of international tourism conferences. She has authored and co-authored several national and international papers and communications on tourism, and has been taking part in several research projects in the tourism field, both as a member of the team and as a consultant.

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