Persuasion-Advances Through Meta-Analysis
Author:   Allen ,  Raymond W. Preiss
Publisher:   Hampton Press
ISBN:  

9781572730663


Pages:   304
Publication Date:   31 May 1996
Format:   Hardback
Availability:   Temporarily unavailable   Availability explained
The supplier advises that this item is temporarily unavailable. It will be ordered for you and placed on backorder. Once it does come back in stock, we will ship it out to you.

Our Price $126.50 Quantity:  
Add to Cart

Share |

Persuasion-Advances Through Meta-Analysis


Overview

This work examines the status of persuasion research, evaluates the theoretical bases of claims about particular message effects, quantifies the magnitude of effects attributable to message features and refines the prescriptions offered to advocates designing messages.

Full Product Details

Author:   Allen ,  Raymond W. Preiss
Publisher:   Hampton Press
Imprint:   Hampton Press
Weight:   0.576kg
ISBN:  

9781572730663


ISBN 10:   1572730668
Pages:   304
Publication Date:   31 May 1996
Audience:   College/higher education ,  Undergraduate ,  Postgraduate, Research & Scholarly
Format:   Hardback
Publisher's Status:   Active
Availability:   Temporarily unavailable   Availability explained
The supplier advises that this item is temporarily unavailable. It will be ordered for you and placed on backorder. Once it does come back in stock, we will ship it out to you.

Table of Contents

Reviews

Author Information

Tab Content 6

Author Website:  

Countries Available

All regions
Latest Reading Guide

NOV RG 20252

 

Shopping Cart
Your cart is empty
 Shopping cart
Mailing List

 

Sign up now