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9781538476475

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Persuade is a must-read for sales professionals who have discovered that their purpose is serving others. -- Kevin Hall, author of Aspire: Discovering Your Purpose through the Power of Words Persuade is masterfully written; a must-read for anyone wanting to expand their influence and income by serving others in the sales profession. -- Mark Cole, chief executive officer for the John Maxwell Company This book is a critical tool for people who are serious about the art of selling. Persuade clearly lays out the steps important to producing six-digit earners. -- Bob Pittman, Chairman and CEO of iHeart Media Scott speaks profoundly to the new emerging generation of sellers. If you plan to make more income this year, buy this book and put it into practice. -- Tom Ziglar, CEO of Ziglar, Inc. Finally, a book that teaches how to connect with people, not just sell. -- Amy Oakes Dunne, product marketing manager, Facebook This fast-moving book will give you the winning edge. -- Brian Tracy, author of The Psychology of Selling

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Scott Hogle is an author, speaker, broadcast executive, iHeartMEDIA Senior Vice President of Sales, and Founding Member of the John Maxwell Team. He has trained and coached organizational excellence domestically and internationally in corporate, educational, and nonprofit sectors, and believes that selling and leading is a calling that allows him to serve others. Scott is married with two sons and lives in Honolulu, Hawaii. Tom Hopkins is chairman and founder of the renowned sales-training organization Tom Hopkins International. He is a member of the National Speakers Association and the author of the national bestseller How to Master the Art of Selling. Today, more than thirty-five thousand corporations and millions of professional salespeople throughout the world use his professional sales-training materials.

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