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Author:   Ayşe Binay Kurultay ,  Burcu Sabuncuoğlu Peksevgen
Publisher:   Peter Lang AG
Imprint:   Peter Lang AG
Edition:   New edition
Weight:   0.350kg
ISBN:  

9783631675328

ISBN 10:   3631675321
Pages:   190
Publication Date:   31 August 2016
Audience:   Professional and scholarly ,  Professional & Vocational
Format:   Hardback
Publisher's Status:   Active
Availability:   In Print  
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Table of Contents

Advancing academia as an interdisciplinary collaboration – Bring together current original works in communication studies and business communication fields – Intellectual, multi-faceted and balanced collection of writings from various academic fields with a communication focus – Weathering a Crisis and Maintaining Brand Loyalty – The Role of Translation as an Effective Means of Communication – New Alternative in Media Education in Turkey – Personality, Values and Career Concerns as the Employee Related Antecedents of Influence/Political Tactics in Organizations – (Re)presenting gender in children’s television commercials – Storytelling in Digital Advocacy Campaigns – Political Cartoon’s Loss of Symbolic Lynching Power – Presentation of Self in Digital Life – Constructing the Modern Ottoman Policeman in the Police Journals – Happiness Theme in Advertising Messages

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