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9781542751612

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Hood is a veteran of more than 40 years in the advertising, marketing and PR businesses. From 1969 until 1990 Hood served as co-founder and chairman of Hood, Hope & Assoc. Later, following a merger, he was Chairman of Ackerman, Hood and McQueen. When he retired from the agency business the agency was the 108th largest in the world, with offices in six cities, over 200 employees and annual billings exceeding $80 million. Hood then purchased a patent for calculators for shopping carts, redesigned and re-patented the concept, adding advertising image areas to each product. In doing so he created 14 new in-store products before founding ADDvantage Media Group, which soon became the third largest in-store media company in the world, its network of stores including major grocery chains and big box stores, i.e. Walmart, K-Mart and Builder's Square. He later took the company public, serving as CEO for the next ten years. He is a past member of the Advertising Age Editorial Review Board, the Board of the American Association of Advertising Agencies (AAAA), and the Board of the Point of Purchase Advertising Institute (POPAI). He has held regional and national positions within each. Hood is a past recipient of the Tulsa Advertising Federation's Silver Addy Award, recognizing him as Tulsa's Ad Man of the Year. His creativity and writing skills have further garnered him national recognition in the form of first place ADDY awards from the American Advertising Federation and first place awards from the Chicago, International and New York Film Festival competitions. Since transitioning to becoming an author, Hood has written seven books. His first, Walmart's EGOnomics -- the Greed behind the Smiley Face, was judged a finalist for Discovery Awards' Best Nonfiction Book of 2011. It also received FIVE STARS by ForeWord, which described it as an incredible book. It was similarly acclaimed by both Kirkus and IndieReader Reviews. His other books include: the fictional Pastor's Prey, and the nonfiction version, Prey for the Pastor, the true story of a woman's life as the sex slave of a pastor; Hood's other books include: Big Rigs, Posh Digs, Fast Cars, Dark Bars, a story which tracks the demise of one of America's leading trucking companies. His last was the acclaimed Wheeler, Dealer, based on the files of the investigators' 30-year search for the killers of Roger Wheeler. Hood is a graduate of the University of Missouri's School of Journalism. .

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