Overview
What are illusions? Illusions trick you into perceiving something differently than it actually exists, so what you see does not correspond to physical reality. While scientists and doctors are studying how pathological illusion arises, our excellent designers are also working on how to trick your eyes with graphic illusion! It's unbelievable to see how simple elements create extraordinary effects that attract your attention, make you doubt, and fall for their ""tricks."" Waves and mazes formed by simple lines, overlapping images that cannot count the layers, stereoscopic vision from graphic to space, you will experience what is optical illusion in this book with your own eyes! Be prepared, and welcome to the ""dizzyland!"" AUTHOR: Wang Shaoqiang is a professor at the Guangzhou Academy of Fine Arts (China), where he is dean of the design, visualization and animation department. He is a prolific editor, whose titles focus on international design, architecture, branding, communication, trends and culture, and the editor of Design 360° magazine and Asia-Pacific Design. He has been invited to lecture at numerous universities, design academies and organizations, and he has also been a jury member for China's most prestigious design and illustration awards. SELLING POINTS: . A wonderful collection of extraordinary effects created with simple elements by designers from all over the world. . A wealth of inspiring examples for graphic designers, architects and fashion designers. . There are no comparable titles for professionals in the market. Fully illustrated
Full Product Details
Author: Wang Shaoqiang
Publisher: Promopress
Imprint: Promopress
Dimensions:
Width: 21.60cm
, Height: 2.50cm
, Length: 29.00cm
Weight: 1.406kg
ISBN: 9788416504503
ISBN 10: 8416504504
Pages: 240
Publication Date: 25 October 2016
Audience:
General/trade
,
General
Format: Hardback
Publisher's Status: Active
Availability: Available To Order
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Author Information
Shaoqiang Wang is a professor and graduate supervisor at the Guangzhou Academy of Fine Arts (China). He is a prolific editor whose titles focus on international design, architecture, branding, communication, trends and culture, and he is also the editor of Design 360 magazine and Asia-Pacific Design. He has been invited to lecture at numerous universities, design academies and organizations, and he has been a jury member for China s most prestigious design and illustration awards. Mr. Wang is also director of the Guangdong Museum of Art and professor and doctoral supervisor at the College of Arts and Humanities of the Macau University of Science and Technology.""
