Overview

Artificial intelligence (AI) is transforming how micro, small, and medium-sized enterprises (MSMEs) operate, enabling them to compete more effectively in increasingly digital markets. By automating routine tasks, personalizing customer interactions, and providing data-driven insights, AI enhances operational efficiency and strategic decision-making. It also supports supply chain optimization and strengthens cybersecurity, both of which are critical for long-term resilience. As digital tools become more accessible, AI adoption among MSMEs has the potential to drive inclusive economic growth and innovation. This shift not only improves business outcomes but also contributes to broader societal progress by empowering smaller enterprises. Opportunities and Challenges of AI in Micro, Small, and Medium-Sized Enterprises explores the impact of AI on MSME management. It identifies opportunities and challenges related to AI and MSME management. Covering topics such as artificial intelligence, digital transformation, and sustainability, this book is an excellent resource for entrepreneurs, policymakers, academicians, business leaders, graduate students, and more.

Full Product Details

9798337328171

Table of Contents

Reviews

Author Information

Rafael Pérez-Uribe has a Doctor of Business Sciences, U. Nebrija. Diploma of Advanced Studies in applied economics, U. Nebrija. Master's Degree in Organizational Management, EAN University. Maître es Sciences, University of Quebec to Chicoutimi. Specialist in Evaluation and Construction of Management Indicators for Higher Education, School of Business Administration. Postgraduate Studies as Kenkyusei (Associate Researcher) in Total Quality Control and Quality Circles, Fukushima University, Japan. Business Administrator, Universidad Jorge Tadeo Lozano.Director of the research group on the management of large, small and medium-sized enterprises (G3pymes) and Professor attached to the Management of Research of EAN University.

Tab Content 6

Countries Available