Overview

Observing the User Experience: A Practitioner's Guide to User Research, Third Edition helps readers bridge the gap to understand what users want and need from their product. Filled with real-world experience and a wealth of practical information, the book presents a complete toolbox of techniques to help designers, developers, and other stakeholders see through the eyes of their users. Sections discuss the benefits of end-user research and the ways it fits into the development of useful, desirable, and successful products and present techniques for understanding people’s needs, desires, and abilities, providing a basis for developing better products, whether Web, software, or mobile-based. Final chapters explain the communication and application of research results.

Full Product Details

Author:   Elizabeth Goodman, Ph.D., School of Information, University of California Berkeley (Design researcher and UX strategist at 18F, a design group within the General Services Administration.) ,  Mike Kuniavsky (Founder, ThingM) ,  Moed
Publisher:   Elsevier Science & Technology
Imprint:   Morgan Kaufmann Publishers In
Edition:   3rd edition
ISBN:  

9780128155691

ISBN 10:   0128155698
Pages:   640
Publication Date:   01 January 2026
Audience:   College/higher education ,  Tertiary & Higher Education
Format:   Paperback
Publisher's Status:   Active
Availability:   In Print  
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

Table of Contents

PART I: Why Research Is Good and How It Fits into Product Development 1. Introduction 2. Do a Usability Test Now! 3. Balancing Needs through Iterative Development PART II: User Experience Research Techniques 4. Research Planning 5. Competitive Research 6. Universal Tools: Recruiting and Interviewing 7. Focus Groups 8. More Than Words: Object-Based Techniques 9. Field Visits: Learning from Observation 10. Diary Studies 11. Usability Tests 12. Surveys 13. Global and Cross-Cultural Research 14. Others’ Hard Work: Published Information and Consultants 15. Analyzing Qualitative Data 16. Automatically Gathered Information: Usage Data and Customer Feedback PART III: Communicating Results 17. Research into Action: Representing Insights as Deliverables 18. Reports, Presentations, and Workshops 19. Creating a User-Centered Corporate Culture

Reviews

Author Information

Elizabeth Goodman has taught user experience research and tangible interaction design at the University of California, Berkeley and site-specific art practice at the San Francisco Art Institute. She has also worked with exploratory research and design teams at Intel, Fuji-Xerox, and Yahoo and speaks widely on the design of mobile and pervasive computing systems at conferences, schools, and businesses. She received her PhD from the School of Information at the University of California, Berkeley in fall 2013. During graduate school, her scholarly research on interaction design practice was supported by a National Science Foundation Graduate Fellowship and an Intel PhD Fellowship Mike Kuniavsky is a user experience designer, researcher and author. A twenty-year veteran of digital product development, Mike is a consultant and the co-founder of several user experience centered companies: ThingM manufactures products for ubiquitous computing and the Internet of Things; Adaptive Path is a well-known design consultancy. He is also the founder and organizer of Sketching in Hardware, an annual summit on the future of tools for digital product user experience design for leading technology developers, designers and educators. Mike frequently writes and speaks on digital product and service design, and works with product development groups in both large companies and startups. His most recent book is Smart Things: Ubiquitous Computing User Experience Design.

Tab Content 6

Author Website:  

Countries Available

All regions