Overview

I feel that the spirit of reinventing oneself, of innovation, of entrepreneurship, is alive and well and calling our names. This spirit, especially for a woman of today, can be summed up with this acronym: NICE. It stands for Nice, Informed, Competent, Entrepreneurial.Penina Rybak. Lack of confidence and fear of failure often hold women back from being entrepreneurs according to research by the Global Entrepreneurship Research Association. In The NICE Reboot, entrepreneur, consultant, and speaker Penina Rybak provides a self-help manual for todays female entrepreneurs who are looking for practical help, who need to stay current, and who want to be more tech-savvy. Entrepreneurs who are also trying to juggle work, family, personal growth, and satisfaction with their lives. This inspirational as well as practical book is geared for Millennial Generation entrepreneurs who need to learn about the economic trends affecting todays start-up culture and for seasoned entrepreneurs who need to learn about current technological trends and how these trends affect marketing, productivity, and their success. Based on her extensive personal experience, Rybak reveals: How and why women can and should join both the entrepreneurial and technology revolutions The intellectual, psycho-social, and moral imperatives female entrepreneurs need to fulfill to orchestrate change and make a difference for future generations How and why the iPad(r) is a game changer in the arsenal of female entrepreneurs, and how it can be used to help them forge a path to create innovative services/products The book is filled with practical strategies to increase the readers business IQ and technology IQ, hyperlinks to dozens of helpful articles, examples and inspiring quotes from entrepreneurial thought leaders, and philosophical questions for entrepreneurs to consider. Its a blueprint of best practices for female entrepreneurs to create disruptive innovation and orchestrate change.

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9781306430616

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