New Cultures of Food
Author:   Adam Lindgreen ,  Adam Lindgreen ,  Martin K Hingley, Professor
Publisher:   Gower
ISBN:  

9781282242951


Pages:   345
Publication Date:   01 January 2012
Format:   Electronic book text
Availability:   In stock   Availability explained
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New Cultures of Food


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Overview

This book provides a comprehensive collection of cutting-edge research on creating opportunities from diversity, especially in terms of consequences for agribusiness and food businesses and appropriate marketing strategy plans. The book includes a number of different issues that define, challenge, and open up new markets, products and services resulting from a diverse racial, ethnic, and cultural landscape.

Full Product Details

Author:   Adam Lindgreen ,  Adam Lindgreen ,  Martin K Hingley, Professor
Publisher:   Gower
Imprint:   Gower
ISBN:  

9781282242951


ISBN 10:   1282242954
Pages:   345
Publication Date:   01 January 2012
Audience:   General/trade ,  General
Format:   Electronic book text
Publisher's Status:   Active
Availability:   In stock   Availability explained
We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately.

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