Overview
China is the world's largest emerging market economy and the fastest-growing market. It is the second largest foreign direct investment recipient in the world, surpassed only by the United States. Since 1979, Chinese authorities have approved over 300,000 foreign invested enterprises. Today, they represent more than 40 percent of the country's total national export. As the 21st century begins, China is undergoing two major transitional phases: from a command economy to a market-based one, and from a rural, agricultural society to an urban, industrial one. This book demonstrates how the success of foreign companies depends on the extent to which they can benefit from structural transformation, that is, maximizing economic benefit derived from industrial decentralization, opening up of new sectors, eliminating of supply or price control in certain industries, loosening government intervention over market demand, realization of pent-up demand, and industrial life cycle transition. It illustrates industrial and foreign direct investment policies regulated by the Chinese government, outlines the key industries and emerging investment opportunities, provides insights about how to analyze structural attributes of an industry, and presents the decision framework on industry selection. The book contains several case studies showing how companies choose Chinese industries and formulate relevant investment strategies. It should be of interest to the business community as an important guide to Chinese industry today. It is also a case or selective book for mainstream courses in international business, multinational management, or global strategic management.
Full Product Details
Author: Yadong Luo
Publisher: Copenhagen Business School Press
Imprint: Copenhagen Business School Press
Dimensions:
Width: 16.00cm
, Height: 2.80cm
, Length: 23.00cm
Weight: 0.728kg
ISBN: 9788763000482
ISBN 10: 8763000482
Pages: 384
Publication Date: 20 June 2000
Audience:
College/higher education
,
Professional and scholarly
,
Undergraduate
,
Postgraduate, Research & Scholarly
Format: Hardback
Publisher's Status: Active
Availability: Available To Order
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Reviews
An insightful new book [that] shows how some of the world's largest multinational corporations have succeeded in making the China market more than just a passing fad. www.chinaonline.com
"""An insightful new book [that] shows how some of the world's largest multinational corporations have succeeded in making the China market more than just a passing fad."" www.chinaonline.com"
Author Information
Dr. Yadong Luo is Associate Professor of International Business and Strategies at the University of Miami, Florida, USA. He has published ten forward-looking books on international investments and business development in China. Before coming to the United States in 1992, Dr. Luo served as a provincial official in China in charge of international business for six years and has taught business and management courses at leading Chinese universities as well as at the University of Hawaii.
