Multimodal Pragmatics and Translation: A New Model for Source Text Analysis

Author:   Sara Dicerto
Publisher:   Springer International Publishing AG
Edition:   Softcover reprint of the original 1st ed. 2018
ISBN:  

9783319887586


Pages:   178
Publication Date:   09 September 2018
Format:   Paperback
Availability:   Manufactured on demand   Availability explained
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Multimodal Pragmatics and Translation: A New Model for Source Text Analysis


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Overview

This book proposes a new model for the translation-oriented analysis of multimodal source texts. The author guides the reader through semiotics, multimodality, pragmatics and translation studies on a quest for the meaning-making mechanics of texts that combine images and words. She openly challenges the traditional view that sees translators focusing their attention mostly on the linguistic aspect of source material in their work. The central theoretical pivot around which the analytical model revolves is that multimodal texts communicate through individual images and linguistic units, as well as through the interaction among textual resources and the text's interaction with its context of reference. This three-dimensional view offers a holistic understanding of multimodal texts and their potential translation issues to help translators improve the way they communicate multimodally across languages and cultures. This book will appeal to researchers in the fields of translation studies, multimodality and pragmatics.

Full Product Details

Author:   Sara Dicerto
Publisher:   Springer International Publishing AG
Imprint:   Springer International Publishing AG
Edition:   Softcover reprint of the original 1st ed. 2018
Weight:   0.454kg
ISBN:  

9783319887586


ISBN 10:   3319887580
Pages:   178
Publication Date:   09 September 2018
Audience:   Professional and scholarly ,  Professional & Vocational
Format:   Paperback
Publisher's Status:   Active
Availability:   Manufactured on demand   Availability explained
We will order this item for you from a manufactured on demand supplier.

Table of Contents

1: A New Model for Source Text Analysis.- 2: On the road to Multimodality: Semiotics.- 3: Multimodal Meaning in Context: Pragmatics.- 4: Analysing Multimodal Source Texts for Translation: A Proposal.- 5: Multimodal ST analysis – the model applied.- 6: Multimodal ST analysis – current status, opportunities, ways forward.

Reviews

The book not only presents research-based findings with regard to issues explored throughout the book but also provides practical advice on how to deal with such issues in a realistic manner. The volume can be useful for scientists who deal with problems of text translation, for teachers of higher education establishments and for students as well. (Victoria Malakhova, Journal of Language & Education, Vol 4 (4), 2018)


“This book is a new contribution to TS well worth reading. … The book is a valuable contribution to TS, especially for people interested in the translation of multimodal texts, whether researchers or practitioners. Since the new model provides a generally applicable framework for the analysis of multimodal texts, the book is also relevant for researchers of multimodality in other fields.” (Hua Tan, The Journal of Specialised Translation, Vol. 32, July, 2019) “The book not only presents research-based findings with regard to issues explored throughout the book but also provides practical advice on how to deal with such issues in a realistic manner. The volume can be useful for scientists who deal with problems of text translation, for teachers of higher education establishments and for students as well.” (Victoria Malakhova, Journal of Language & Education, Vol 4 (4), 2018) ​


Author Information

Sara Dicerto is a research associate at King’s College London and a teacher of Modern Foreign Languages at Ark Globe Academy, UK. Her interest in Pragmatics and its application to multimodal issues in translation developed during her studies in Italy and the UK, as well as during her freelance work as a translator.

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