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Author:   Meifang Zhang (University of Macau, Macau) ,  Dezheng (William) Feng
Publisher:   Taylor & Francis Ltd
Imprint:   Routledge
Weight:   0.485kg
ISBN:  

9780367647643

ISBN 10:   0367647648
Pages:   224
Publication Date:   01 August 2022
Audience:   College/higher education ,  Tertiary & Higher Education
Format:   Paperback
Publisher's Status:   Active
Availability:   In Print  
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Table of Contents

Introduction: multimodal approaches to Chinese-English translation and interpreting ZHANG Meifang and FENG Dezheng (William) Intersemiotic shifts in the translation of Chinese costume drama subtitles: a multimodal analysis approach QIAN Hong (Sunny) and FENG Dezheng (William) A multimodal study of paratexts in bilingual picturebooks on Mulan CHEN Xi (Janet) Intersemiotic translation of rhetorical figures: a case study of the multimodal translation of The Art of War LUO Tian (Kevin) Reshaping the heroic image of Monkey King via multimodality: a hero is back WANG Hui (Wanda) and LI Xiaowei ‘Dis’covering Hamlet in China: a case analysis of book covers of the Chinese Hamlet XIE Guixia (Rosie) Belt and Road Initiatives in texts and images: a critical perspective on intersemiotic translation of metaphors ZHANG Xiaoyu (Heather) A corpus-assisted multimodal approach to tourism promotional materials of Macao: a case study of three signature events LAM Sut I(Michelle) and LEI Sao San (Susann) Effects of non-verbal paralanguage capturing on meaning transfer in consecutive interpreting OUYANG Qianhua (Tasha) and FU Ai (Ivy)

Reviews

'In a word, this insightful book, in the best possible way, explores how a multi-modal approach can contribute to a better understanding of meaning transformation processes and research. Thus, we recommend it to translators/interpreters, trainers, and educators for their practive and researchers in such fields as multi-modality and translation/interpreting.' - Howyda Mohamed and Jiang Zhanhao, Southeast University, John Benjamins Publishing Company

Author Information

Zhang Meifang is Professor of Translation Studies in the Department of English and Master of Cheung Kun Lun College of the University of Macau. She is also the Co-Editor-in-Chief of Babel: International Journal of Translation. Feng Dezheng (William), PhD, is Associate Professor and Associate Director of the Research Centre for Professional Communication in English at the Department of English, Hong Kong Polytechnic University.

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