Overview

Blog tour (facilitated through Little Love Media PR services) at a minimum of fifty blogs Promotiont to newsletter community of 500+ subscribers Promotion via social media community (both editors and contributors): Facebook, Twitter A group of 70+ female bloggers who completed the editors' postpartum experience survey are serving as a focus group/FB community to provide feedback on the book, and will be leveraged to market the book Pre-order campaign Partnership with Katherine Stone and Postpartum Progress, a very well-connected, interactive community with 1.1 million page views per year, 15,000 FB fans, and 12,000 Twitter followers; the editors are donating 10% of their profits to this organization, so they will have an extra interest in marketing this book to their audience Editors will secure a well-connected, dynamic author to write the book's foreword The 30+ women who contribute to this collection will be an active part of the book's marketing campaign

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9781631528040

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Stephanie Sprenger is a freelance writer, editor, music therapist, and mother of two young girls. Her work has been featured in Brain, Child magazine, The Huffington Post, and Mamalode, among other publications. She was a member of the 2013 cast of Listen to Your Mother Denver and was named one of BlogHer’s 2014 Voices of the Year. She lives in Colorado with her family. Jessica Smock is a writer, educator, former teacher, researcher, and mom to a toddler son and new baby girl. She earned her doctorate in educational policy and development from Boston University last year and is a Phi Beta Kappa graduate of Wesleyan University. She writes about parenting, education, and books at her blog, School of Smock, and her writing has been featured by Huffington Post, the Brain, Child website, Scary Mommy, iVillage, the Chicago Tribune, and Babble. She lives in Buffalo with her family, a Boston terrier, and a very bossy cat.

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