Overview

This new edition of a best-selling text has been fully revised and updated to take into account recent developments in communication and media studies. The authors cover the essential elements of communication, including communication between individuals and groups, in organisations and through mass media and new technologies to provide a comprehensive introduction to communication theory and practice. The new edition includes: case studies and assignments key questions to help students understand core communication concepts new photographs and diagrams checklist summaries for easy revision expanded sections on mass media, practical communication and media skills guidance on interpersonal and social skills practical advice on planning, scripting and producing audio and video material

Full Product Details

9780415170062

Table of Contents

Reviews

'A radically new book which keeps the accessibility of earlier incarnations while focusing sharply on the needs of students this excellent new edition was long overdue.' - Tim Gay, The Lecturer 'As more and more pressure is put on staff to reduce their preparation time, this book will provide them with the basis of an effective and interesting course. It comes thoroughly recommended.' - Tim Gay, The Lecturer

Author Information

Richard Dimbleby is a former Principal of Bournemouth and Poole College and now works as a writer, trainer and consultant. Graeme Burton is a freelance author and part-time lecturer at the University of Teesside. He has written several books on communication and the media.

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