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OverviewFull Product DetailsAuthor: Adrian Mendoza (partner at Mendoza Design, a Boston-based UX and design consultancy; and is a co-founder of Marlin Mobile a user experience, optimization, and performance company.)Publisher: Elsevier Science & Technology Imprint: Morgan Kaufmann Publishers In Dimensions: Width: 19.10cm , Height: 1.30cm , Length: 23.50cm Weight: 0.530kg ISBN: 9780124095144ISBN 10: 0124095143 Pages: 248 Publication Date: 31 October 2013 Audience: Professional and scholarly , Professional & Vocational Format: Paperback Publisher's Status: Active Availability: Manufactured on demand ![]() We will order this item for you from a manufactured on demand supplier. Table of Contents1. Introduction 2. Why Mobile UX, Why Now? 3. Your desktop experience is NOT your mobile experience 4. Understanding the Device 5. How Mobile Wireframing Works 6. Mobile UX Patterns 7. How to Prototype in Mobile 8: Mobile App or Mobile Web: The Big Debate 9. The future of mobile UX is in using performance metrics Appendix A. List of Devices from Chapter 1 B. List of My Devices from Chapter 4 C. Sample Mobile Sheets from Chapter 5 and 7 D. Mobile Performance Results from Chapter 9ReviewsThis is an interesting book, and certainly not what I was expecting when I volunteered to review it.Chapter 9 summarizes the book, and reminds the reader/designer that it is important to test the design on a large network of (different) devices in order to deliver an optimal user experience. --ComputingReviews.com, June 17,2014 This is an interesting book, and certainly not what I was expecting when I volunteered to review it...Chapter 9 summarizes the book, and reminds the reader/designer that it is important to test the design on a large network of (different) devices in order to deliver an optimal user experience. --ComputingReviews.com, June 17,2014 Author InformationAdrian Mendoza’s career is highlighted by over twelve years of design and user experience in the handheld, pharmaceutical, financial, and educational sectors. His first studio, Synthesis3, worked with several Palm OS software companies in creating a brand for web and retail prominence. In the financial and education sector, customers included Sovereign Bank, Houghton Mifflin, MIT and Harvard. Adrian consulted as a UX Expert and in Information Architect lead roles for Fidelity’s E-business design group, Thomson Financial, Razorfish, Sapient, and T. Rowe Price. Adrian earned his BA from the University of Southern California and his Masters from the Harvard Graduate School of Design.Currently he is a partner at Mendoza Design, a Boston-based UX and design consultancy; and is a co-founder of Marlin Mobile a user experience, optimization, and performance company. Additionally, he is a senior lecturer at Mass Art in Boston, MA Tab Content 6Author Website:Countries AvailableAll regions |