Overview

Intellectual property, creativity and the spirit of invention surround us. Every product or service we use in our daily existence is the result of a long chain of innovations, big or small, such as changes in designs or improvements that make a product look or work. current. Let's take a simple product, such as a pen. Ladislao Biro's famous patented ballpoint pen is, in many respects, a capital discovery. But many others have, in turn, improved the product and its designs and legally protected their improvements by acquiring intellectual property rights. Your pen brand is also an intellectual property that helps the producer market the product and build customer loyalty. And this will be the case with almost any product or service offered on the market. For example a compact disc player: it is likely that patent protection has been obtained for its various technical parts. Its design or model may be protected by industrial design rights. The company name is most likely protected by a trademark and the music played by the player is (or was) protected by copyright.

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