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OverviewMedia Ethicsuses original case studies and commentaries about actual media experiences to impel readerss to think analytically about ethical situations in mass communication. Aiming to facilitate and enhance readers' ethical awareness, this market-leading text provides a comprehensive introduction to the theoretical principles of ethical philosophies. Media Ethics introduces the Potter Box (which uses four dimensions of moral analysis: definitions, values, principles and loyalties) to provide a framework for uncovering the important steps in moral reasoning for analyzing the cases that follow. Focusing on a wide spectrum of ethical issues facing media practitioners, the cases in this Eighth Edition include issues in journalism, broadcasting, advertising, public relations and entertainment. Full Product DetailsAuthor: Clifford G. Christians , Mark Fackler , Kathy Brittain Richardson , Peggy J. KreshelPublisher: Taylor & Francis Inc Imprint: Routledge Edition: 8th edition Dimensions: Width: 23.60cm , Height: 1.80cm , Length: 17.80cm Weight: 0.528kg ISBN: 9780205579709ISBN 10: 0205579701 Pages: 336 Publication Date: 31 July 2008 Audience: Professional and scholarly , Professional & Vocational Replaced By: 9780205029044 Format: Paperback Publisher's Status: No Longer Our Product Availability: Awaiting stock The supplier is currently out of stock of this item. It will be ordered for you and placed on backorder. Once it does come back in stock, we will ship it out for you. Table of ContentsReviewsAuthor InformationTab Content 6Author Website:Countries AvailableAll regions |