Media Design: The Practice of Communication Technologies

Author:   Jacqueline M. Layng ,  Terre Rosner
Publisher:   Pearson Education (US)
ISBN:  

9780130610287


Pages:   192
Publication Date:   13 November 2003
Format:   Paperback
Availability:   Out of stock   Availability explained


Our Price $236.73 Quantity:  
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Media Design: The Practice of Communication Technologies


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Overview

For courses in Desktop Publishing, Visual Communication, or Graphics Programs. This book consists of applying known and accepted design concepts to varied new technologies being used in today's society. This text introduces both teacher and student to new technologies and the proper use of technology in the communications process. The chapters cover both the theory and practice of technology as a communication tool. Another important feature of this book is that it explains and models the proper design principles, which are being sorely ignored in the current use of communication technology. Finally, we provide practical instances and supply examples the instructor can use in class to demonstrate the proper and improper use of the technology.

Full Product Details

Author:   Jacqueline M. Layng ,  Terre Rosner
Publisher:   Pearson Education (US)
Imprint:   Pearson
Dimensions:   Width: 20.20cm , Height: 0.80cm , Length: 25.30cm
Weight:   0.386kg
ISBN:  

9780130610287


ISBN 10:   0130610283
Pages:   192
Publication Date:   13 November 2003
Audience:   Professional and scholarly ,  Professional & Vocational
Format:   Paperback
Publisher's Status:   Out of Print
Availability:   Out of stock   Availability explained

Table of Contents

1. Media Harmony. 2. The Medium Is Message? 3. Perception. 4. Visual Technology. 5. Audio Technology. 6. Digital Video. 7. Digital Presentations. 8. Graphic Design for the WWW. 9. Default Design. 10. New Technology.

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