Overview

Mastering the NIL Game is the ultimate playbook for student-athletes ready to turn their name, image, and likeness into real power and profit. Whether you're in high school, college, or already closing NIL deals - this guide breaks down the game in plain language with real stories, financial steps, and branding tools to win. Written by Antwann Ray, founder of Athlent U, Mastering the NIL Game is a step-by-step guide for student-athletes, parents, coaches, and mentors navigating the rapidly growing Name, Image, and Likeness (NIL) space. Inside, you'll learn: How to build a personal brand that gets noticed by companies How to negotiate deals and avoid legal traps How to protect your money with taxes, LLCs, and smart budgets Why social media is your new recruiting tool How top athletes like Angel Reese, Shedeur Sanders, and Livvy Dunne made millions 11 clear, easy-to-follow chapters on NIL law, branding, compliance, and deal-making Real-world athlete success stories Action steps and financial planning tools Legal tips on LLCs, contracts, and representation A bonus consultation offer with NIL professionals at Athlent U Whether you're a top recruit or just starting your NIL journey, this guide empowers you with the tools to succeed on and off the field - and for life after sports. Plus, get a FREE NIL strategy session with Athlent U - your expert NIL support team. This isn't just a guide. It's your NIL blueprint. Play smart. Get paid. Build your legacy.

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