Mastering the Message: A Practical Approach to Modern Public Relations

Author:   Ganapathy Viswanathan
Publisher:   Blue Rose Publishers
ISBN:  

9789371398084


Pages:   208
Publication Date:   19 May 2025
Format:   Paperback
Availability:   Available To Order   Availability explained
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Mastering the Message: A Practical Approach to Modern Public Relations


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Full Product Details

Author:   Ganapathy Viswanathan
Publisher:   Blue Rose Publishers
Imprint:   Blue Rose Publishers
ISBN:  

9789371398084


ISBN 10:   9371398086
Pages:   208
Publication Date:   19 May 2025
Audience:   General/trade ,  General
Format:   Paperback
Publisher's Status:   Active
Availability:   Available To Order   Availability explained
We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately.

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Author Information

Ganapathy Viswanathan is a seasoned communication consultant with over 30 years of experience in advertising and public relations. He has held senior roles at leading agencies like Ogilvy, Lintas, Mudra, and the Publicis Group, where he specialized in brand storytelling, strategic planning, and integrated campaigns. Known for blending creativity with strategic insight, he has led award-winning campaigns that have made lasting impact across industries.Passionate about mentoring, Ganapathy serves as visiting faculty at top institutions in Mumbai, sharing his rich professional experience to inspire future communicators.Outside of his corporate career, he is an avid sports enthusiast with a special love for cricket and badminton. A former badminton player, he writes thoughtfully about both sports on his popular blog, offering unique, insider perspectives.Ganapathy brings a rare mix of strategic depth, creative energy, and storytelling passion-qualities that define his work in communications and beyond.

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