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OverviewService businesses today face stiff competition. This newly updated guide is written by service marketing experts who share their secrets for attracting clients. Chock-full of practical advice, this book will help you plan and execute an effective marketing campaign. Includes: -- Where can you find information about potential clients? -- What should you know about your competition? -- How do you develop and implement an action plan for marketing? Full Product DetailsAuthor: Jean Withers , Carol VippermanPublisher: Self Counsel Press Inc Imprint: Self Counsel Press Inc Edition: 4th Revised edition Dimensions: Width: 21.00cm , Height: 1.10cm , Length: 24.50cm Weight: 0.372kg ISBN: 9781551803951ISBN 10: 155180395 Pages: 192 Publication Date: 01 January 2003 Audience: General/trade , General/trade , General , General Format: Paperback Publisher's Status: Active Availability: Out of stock ![]() The supplier is temporarily out of stock of this item. It will be ordered for you on backorder and shipped when it becomes available. Table of ContentsReviews...resources that can help you get organized and launched. -Wall Street Journal; Well-thought-out and comprehensive reference guides. -Lynn Redl, host of business TV ""...resources that can help you get organized and launched."" -Wall Street Journal; ""Well-thought-out and comprehensive reference guides."" -Lynn Redl, host of business TV Author InformationTab Content 6Author Website:Countries AvailableAll regions |