Marketing Impact on Health Supplement Consumers in Pune
Author:   Harshali Bhalerao ,  Dhananjay Mandlik
Publisher:   LAP Lambert Academic Publishing
ISBN:  

9786209468391


Pages:   200
Publication Date:   16 February 2026
Format:   Paperback
Availability:   Available To Order   Availability explained
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Marketing Impact on Health Supplement Consumers in Pune


Overview

The pharmaceutical sector is a key driver of employment, economic growth, and public welfare, playing a vital role in improving human health. It is technology-intensive, capital-heavy, and strategically important due to the essential and non-substitutable nature of its products. Globally, the industry ranks among the largest by volume, with India holding a strong position by supplying over half of global vaccine demand, around 40% of US generic medicines, and 25% of medicines in the UK. The sector's growth is driven by low-cost generics, skilled professionals, strong domestic competition, exports, and government initiatives such as Make in India.

Full Product Details

Author:   Harshali Bhalerao ,  Dhananjay Mandlik
Publisher:   LAP Lambert Academic Publishing
Imprint:   LAP Lambert Academic Publishing
Dimensions:   Width: 15.20cm , Height: 1.20cm , Length: 22.90cm
Weight:   0.272kg
ISBN:  

9786209468391


ISBN 10:   620946839
Pages:   200
Publication Date:   16 February 2026
Audience:   General/trade ,  General
Format:   Paperback
Publisher's Status:   Active
Availability:   Available To Order   Availability explained
We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately.

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