Marketing Higher Education

Author:   Felix Maringe ,  Paul Gibbs ,  Maringe
Publisher:   Open University Press
ISBN:  

9786611953171


Publication Date:   01 January 2009
Format:   Electronic book text
Availability:   Out of stock   Availability explained
The supplier is temporarily out of stock of this item. It will be ordered for you on backorder and shipped when it becomes available.

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Marketing Higher Education


Overview

The marketing of higher education has become a natural consequence of the market in which higher education institutions are created and function. This book examines marketing from both the market and educational perspectives and offers a view of its value and use within this dialectic relationship. In this respect this book is distinctive.

Full Product Details

Author:   Felix Maringe ,  Paul Gibbs ,  Maringe
Publisher:   Open University Press
Imprint:   Open University Press
ISBN:  

9786611953171


ISBN 10:   6611953175
Publication Date:   01 January 2009
Audience:   General/trade ,  General
Format:   Electronic book text
Publisher's Status:   Active
Availability:   Out of stock   Availability explained
The supplier is temporarily out of stock of this item. It will be ordered for you on backorder and shipped when it becomes available.

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