|
|
|||
|
||||
OverviewThe marketing of higher education has become a natural consequence of the market in which higher education institutions are created and function. This book examines marketing from both the market and educational perspectives and offers a view of its value and use within this dialectic relationship. In this respect this book is distinctive. Full Product DetailsAuthor: Felix Maringe , Paul Gibbs , MaringePublisher: Open University Press Imprint: Open University Press ISBN: 9786611953171ISBN 10: 6611953175 Publication Date: 01 January 2009 Audience: General/trade , General Format: Electronic book text Publisher's Status: Active Availability: Out of stock ![]() The supplier is temporarily out of stock of this item. It will be ordered for you on backorder and shipped when it becomes available. Table of ContentsReviewsAuthor InformationTab Content 6Author Website:Countries AvailableAll regions |