Marketing Health Care Into the Twenty-First Century: The Changing Dynamic
Author:   William Winston ,  Alan K Vitberg
Publisher:   Taylor & Francis Ltd
ISBN:  

9781138980464


Pages:   206
Publication Date:   17 October 2016
Format:   Paperback
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

Our Price $71.99 Quantity:  
Add to Cart

Share |

Marketing Health Care Into the Twenty-First Century: The Changing Dynamic


Overview

Full Product Details

Author:   William Winston ,  Alan K Vitberg
Publisher:   Taylor & Francis Ltd
Imprint:   Routledge
Weight:   0.380kg
ISBN:  

9781138980464


ISBN 10:   1138980463
Pages:   206
Publication Date:   17 October 2016
Audience:   College/higher education ,  General/trade ,  Tertiary & Higher Education ,  General
Format:   Paperback
Publisher's Status:   Active
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

Table of Contents

Contents Introduction: Revolution or Evolution? The Changing Dynamic Health Care Market Generations Health Care Plan Structures and Systems Critical Factors for Success in the Changing Dynamic Internal Factors: The Art and Process of Competitive Innovation External Factors: The Art and Process of Market Excitation Conclusion Index

Reviews

Author Information

Winston, William; Vitberg, Alan K

Tab Content 6

Author Website:  

Countries Available

All regions
Latest Reading Guide

NOV RG 20252

 

Shopping Cart
Your cart is empty
 Shopping cart
Mailing List

 

Sign up now