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OverviewPhotographers who specialize in black and white or who wish to add black-and-white portraiture to their repertoire will find invaluable tips in this complete marketing manual. This book shows photographers how set up black-and-white displays for maximum impact. It also discusses how to generate new business using posters, newsletters, mailers, and special promotions, where and when to advertise, and how to build business by donating services to local charities. A detailed look at other business specifics such as structuring an effective price schedule, helping clients pick final images, and adding special services--like hand-colored portraits--help photographers get their business in focus. Full Product DetailsAuthor: Helen T BoursierPublisher: Amherst Media Imprint: Amherst Media Dimensions: Width: 21.70cm , Height: 0.80cm , Length: 27.90cm Weight: 0.390kg ISBN: 9781584280156ISBN 10: 1584280158 Pages: 112 Publication Date: 01 March 2000 Audience: General/trade , General Format: Paperback Publisher's Status: Out of Stock Indefinitely Availability: In Print Limited stock is available. It will be ordered for you and shipped pending supplier's limited stock. Table of ContentsReviewsAuthor InformationHelen T. Boursier is the author of ""Black & White Portrait Photography"" and ""Family Portrait Photography."" She lives in East Falmouth, Massachusetts. Tab Content 6Author Website:Countries AvailableAll regions |
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