Overview

This text on product development combines the analytical tools of queuing, information and system theories with the ideas of organization design and management. The author aims to answer such questions as: when should we use a sequential or concurrent process; should there be centralized or decentralized control; and should the organization be based along functional or team lines?

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9780684839912

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Reviews

Robert T. Franzo<p>Manager, Messaging and Digital Mobile Radio, Wireless Communications Products, IC Group, Lucent Technologies<p>A compelling new model for profitable product development. Don Reinertsen reveals some of the best kept secrets to running a decision and profit based development process. This book will be a key resource for organizations using product development to compete in the competitive dynamic market we all encounter. <p>

Author Information

Donald G. Reinertsen is head of Reinertsen & Associates, a firm that specializes in new product development. He also teaches at the California Institute of Technology and has attracted a worldwide following among managers, designers, and engineers. He holds an engineering degree from Cornell and an MBA from Harvard. He and his family live in Redondo Beach, California.

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