Overview

Managing Reputational Risk shows how any organisation can apply simple risk management principles to build stakeholder confidence and safeguard and enhance reputation. It positions reputation and its associated threats and opportunities where they rightfully belong: in the domain of the board room, at the heart of good corporate governance, leading-edge strategy development, effective risk management, corporate responsibility, comprehensive assurance and transparent communications. Illustrates, through numerous examples of good - and not so good - business practice, the importance of respecting and nurturing reputation as a critical intangible asset. Demonstrates how mastery of reputation risks can enable an organisation to be seen as responsible and responsive, as well as equipping it to meet the challenges that lie ahead.

Full Product Details

Author:   Jenny Rayner
Publisher:   John Wiley and Sons Ltd
Imprint:   John Wiley & Sons Inc
Dimensions:   Width: 17.80cm , Height: 2.50cm , Length: 25.30cm
Weight:   0.808kg
ISBN:  

9780471499510

ISBN 10:   047149951
Pages:   340
Publication Date:   11 September 2003
Audience:   Professional and scholarly ,  Professional & Vocational
Format:   Hardback
Publisher's Status:   Out of Print
Availability:   Awaiting stock  

Table of Contents

List of Figures. List of Tables. Preface. Acknowledgements. Chapter 1. Reputation Unravelled. Chapter 2. The Business Case for Reputation Risk Management. Chapter 3. Risk Management: An Overview. Chapter 4. Identifying, Prioritising and Responding to Risks. Chapter 5. Making Reputation Risk Management Everyone's Business. Chapter 6. Managing Threats and Opportunities to Reputation. Chapter 7. Reputation in the Spotlight. Chapter 8. Peace of Mind Through Audit and Assurance. Chapter 9. Bolstering Reputation Through Transparent Reporting and Communications. Chapter 10. Maintaining Momentum. Chapter 11. Towards a Sustainable Reputation. Chapter 12. Future Challenges and Opportunities. Appendix A: The Hermes Principles. Appendix B: Appendix to the Turnbull Report. Appendix C: BP's Policy Commitment on Ethical Conduct. Appendix D: Twelve Steps for Implementing a Code of Business Ethics. Glossary. Index.

Reviews

?Managing Reputational Risk demystifies reputation risk management, making it accessible to the board? (ACCA Newsletter) ... brings together the latest ideas for helping companies tackle the growing list of reputational risks. (Economist, 22nd Jan 04) ... extremely thorough and careful coverage of managing reputational risk... (Change Management Monitor, May 04)

Author Information

Jenny Rayner is an independent UK-based consultant. In 1999 Jenny founded Abbey Consulting to provide consultancy and training on the positive management of risk to improve performance and protect and enhance reputation. Her previous corporate career spanned over 20 years in a wide range of sales, marketing, purchasing, logistics, supply chain and general business management roles, latterly as a Chief Internal Auditor with ICI. Jenny writes and lectures extensively on risk management, corporate governance, corporate social responsibility and reputation. She is executive editor of the Business Risk Management Handbook and joint executive editor of the Corporate Social Responsibility Monitor. Her study, Risky Business: towards best practice in managing reputation risk, was published by the Institute of Business Ethics in 2001. Jenny lives in Cheshire with her husband Keith and daughters Jo and Dani.

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