Managing Electronic Media: Making, Marketing, and Moving Digital Content
Author:   Joan Van Tassel (PhD Associate Professor, National University) ,  Lisa Poe-Howfield
Publisher:   Taylor & Francis Ltd
ISBN:  

9781138442979


Pages:   432
Publication Date:   03 July 2017
Format:   Hardback
Availability:   In Print   Availability explained
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Managing Electronic Media: Making, Marketing, and Moving Digital Content


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Author:   Joan Van Tassel (PhD Associate Professor, National University) ,  Lisa Poe-Howfield
Publisher:   Taylor & Francis Ltd
Imprint:   Routledge
Weight:   0.960kg
ISBN:  

9781138442979


ISBN 10:   1138442976
Pages:   432
Publication Date:   03 July 2017
Audience:   Professional and scholarly ,  Professional & Vocational
Format:   Hardback
Publisher's Status:   Active
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

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Joan Van Tassel, Ph.D., is an Associate Professor at National University. She was an award-winning television producer for ten years, wrote on technology and technology management for The Hollywood Reporter, and consulted with major companies on content management projects and digital rights management. She is the author of five books on the business of media content in the networked environment. Her book, Digital TV Over Broadband (Focal Press), received the 2001 Cable Center Book Award from the National Cable Center and Museum.

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