Overview
At the core of the music industries is the artist. There are thousands of aspiring performers yet only a handful can be truly successful. What propels one artist where others fail? Talent? Originality? Ambition? Or pro-active, well-informed career management? Professional management of the artist's career is critical to their eventual and sustained success, and managers are a pivotal and understudied part of the music industries, central to all the activities within them. In recent years, the role has changed dramatically. AI, online resources and platforms, streaming and social media have opened doors for the self-managing artist as well as the astute professional music manager. In many instances, managers have assumed roles vacated by record companies meaning that their responsibilities have multiplied as potential sources of income have shrunk. This book addresses these issues and others as it supports and guides those wishing to work in artist development or the management of their own career.
Full Product Details
Author: Allan Dumbreck (University of West Scotland, UK) ,
John Williamson (University of Glasgow, UK)
Publisher: CABI Publishing
Imprint: CABI Publishing
ISBN: 9781789245301
ISBN 10: 1789245303
Pages: 184
Publication Date: 28 November 2025
Audience:
General/trade
,
College/higher education
,
Professional and scholarly
,
General
,
Tertiary & Higher Education
Format: Paperback
Publisher's Status: Forthcoming
Availability: Not yet available
This item is yet to be released. You can pre-order this item and we will dispatch it to you upon its release.
Author Information
Allan Dumbreck (Author) Allan Dumbreck is a musician and educator with over 30 years' experience of the music industries. As a keyboard player with a number of Scottish acts, including the Big Dish, he has performed and recorded internationally, supporting, amongst others, BB King. As a music educator he has developed a series of university and college music programmes, teaching across the UK and Europe and is behind a group of initiatives which include the international music exchanges at the University of West of Scotland where he leads the BA (Hons) Commercial Music. He is the co-author of Music Entrepreneurship published by Methuen Drama and the editor of the Music Education Directory previously published by the BPI and UK Music. John Williamson (Author) John Williamson is LKAS Fellow in Popular Music Studies at the University of Glasgow. He recently researched and co-authored, Players' Work Time, a history of the British Musicians' Union (MUP). He has taught on the University's M.Litt (Music Industries) since its inception in 2008, teaching aspects of popular music history, politics and the music industries. Prior to this he managed the Glasgow based bands Bis and Belle and Sebastian and worked as a freelance music writer for The Herald newspaper.
